About Me & My Process

  • After you contact me, I will send you a few questions to better understand your business. These will help identify pain points and keep your design goals at the forefront of our conversation when we meet.

    1. What does your business do and who are your target clients?

    2. What problem does your business solve for clients or how does it improve their lives?

    3. What does your visual identity need?/ What problems is your business having? (ex: want to increase donations, website is not functioning, need a new logo, etc.)

    4. What are 3-5 adjectives that describe your business?

    5. Are there any specific colors or details you want your brand/logo/website to have?

    6. What does success for your business look like for you?

  • We would have a FREE 30-minute call and discuss what you need. Once I am clear on your goals and what problems need to be solved, I send you a personalized proposal outlining the project scope and cost. This takes about 2 business days after the initial meeting.

    *I offer longer meetings for clients that want more in-depth brand or website audits at the following pricing:

    • $25 - 45 minutes

    • $50 - 1 hour

    • $75 - 90 minutes

  • After you accept the proposal, I ask for a 50% deposit on the project. Within 5-7 business days of receiving your deposit, I send you the first draft of the project, with explanations of all design choices.

  • I send you the designs and you provide feedback. This stage includes another 30-minute call (optional, but recommended) to review the designs together. You’ll unlimited revisions to make sure the design is truly solving your problems.

  • Once you are happy with the design, I will send you the invoice for your final 50% deposit. Once it’s paid, you’ll receive an organized folder of all of the final files. If any issues arise, I am always here to answer any questions after the project is completed!

A young woman with long red hair smiling outdoors at sunset, wearing a white and yellow patterned dress with a front tie and a cross necklace.

Hi, I’m Sydney! I'm a Graphic Designer and Illustrator from Littleton, Massachusetts. My expertise is creating impactful brands that will help my clients expand their businesses, build trust with their audience, and increase their reach.

My process is focused on designing visual systems that can be implemented by you, even after our project has been completed. I always start with a free audit to determine what you need and get to know your challenges. The project deliverables may be anywhere from a new logo, a user-friendly website, or a set of illustrations for web and social media use.

My personal favorite thing to design would be logos because they are the face of a business and are often the first point of communication with potential clients, helping state what the business offers the world through a simple, versatile visual.

I am a painter and artist, as well, doing commissions from murals to landscapes, and my art is available on Etsy. When I’m not designing, you can find me working out. I enjoy kickboxing, jiu jitsu, and MMA, and I coach the kiddos at my gym on week nights!

Testimonials

  • Pregnancy and Postpartum PT Logo with testimonial that reads, "When I reached out to Sydney, I wasn’t even sure what I needed—but she immediately stepped in with clarity and expertise. She conducted a thoughtful audit of my website, an social media."

    When I reached out to Sydney, I wasn’t even sure what I needed - but she immediately stepped in with clarity and expertise. She conducted a thoughtful audit of my website, social media, and marketing materials, and her ability to clearly communicate what was needed - and guide me through every step of the process - was exceptional. The support and results I received far exceeded my expectations.

    Blair Evanosky, Owner at Pregnancy and Postpartum PT

  • Testimonial that reads: "Sydney does amazing work with tight deadlines and hard to design items. She knocked our ammo cans out of the park and we are so lucky to have her doing our designs." by Jason Main, President of Friends Never Forget

    Sydney does amazing work with tight deadlines and hard to design items. She knocked our ammo cans out of the park and we are so lucky to have her doing our designs.

    Jason Main, President of Friends Never Forget | Operation Camp

  • Incredible work from an incredible friend! Sydney made it so easy to get our design and start producing our products.

    Incredible work from an incredible friend! Sydney made it so easy to get our design and start producing our products.

    Jack Burgess, Founder of Shutterbloom Photography